Tag Archives: government

#Elections2014: 20 years of democracy

*Apologies, this was scrolled on my iPhone on my commute!

So today marks a landmark day as South Africa’s “born frees” can experience their first democratic vote. It is the first without Madiba, as RSA moves towards hopes, now, of more economic freedom.

Applicable, at least, to those who are not too apathetic to vote; and those who can decide or find balance between the self and the beloved country when selecting a candidate.

Unsurprisingly, Zuma’s govt is fave to remain in place – but is there hope of change for those failed by the current state? Will Zuma invest as much to protect the women of the townships as he did, purportedly for his wife, at his own Nkandla home?

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Olympic ‘legacy’ loses it’s legs

As soon as the minute hand completed it’s journey towards the ’12’ of Big Ben, on December 31st 2011, Britain knew it was entering a momentus year. After six years of build-up, we are now only six months away from our hosting of the world’s biggest sporting showcase. We are responsible for the Games of the XXX Olympiad. It is: London 2012.

I give it this excessively fandango’ed introduction because, if we are spending approx. £9.3 billion on delivering The Olympic and Paralympic Games this summer, I’d rather like to enjoy it. Or at least convince myself I’m enjoying it to the value of £9.3 billion.

Having studied sports journalism, I am not your conventional 2012 panner. Indeed, I have purchased three pairs of men’s athletics finals tickets for the Paralympics. (Hi Oscar!) However, you’ll struggle to find many people that can convince that our hosting is worthwhile, at a time where the majority of the UK is still feeling the ill-effects of a tanglibly belt-fastening recession.

The paradox of penny-pinching, while simultaneously justifying this extravegant event is just somewhat grating for many UK residents – particularly those of London and the east London catchment boroughs, that have seen council taxes increase in-line with proposed travel and lifestyle inconveniences.

While I do anticipate that peoples’ attitudes of indifference and deterrence to the Games will alleviate as it draws closer (and the promoting media engulf our conscious with positivity and promises of historical acumen), I do not see many of the Labour government’s long-term ‘legacy’ promises ever really reaching fruition. Certainly never to the extent intended and promised in our winning bid.

A mainstay of our winning bid was for the government to raise the hours of sport in schools to about five-hours per week, and to improve links between schools, local sports clubs and volunteers. We are yet to be anywhere near that quota over the past six years, with most schools still averaging less than two-hours per week, with none of the aforementioned links developed. Therefore, as yet, this proposed ‘sporting revolution’ and legacy for schools (predominantly the overlooked state schools) and at grassroots level, has failed.

While ‘legacy’ has connotations of the past, and of only needing to be judged ‘after the event’, these stats and motions were meant to have been well on their way to being carried out.

Mainly, one presumes, so that when we are in the midst of the Olympics, our youth and next Olympic generation are already in positions where they can access improved sporting venues, equipment and training – and not be waiting, risking disillusionment and indeed undelivered promises.

Worse still for this sporting legacy proposal is that these stats are unlikely to improve in the near future, with the coalition government’s spending cuts to local authorites etc. Indeed, the government has already scrapped an Olympics legacy target of getting two-million people more active by 2013.

This news comes prior to the discovery of the £22 million blow-out of public money on a variety of disorganised and directionless legacy surveys.

Put into context, this is more money than grassroots funding agency Sport England has invested in showcase events, athletics and swimming, since 2009. It also dwarfs 40 of the 46 national governing bodies’ four-year funding packages, which received £480 million in Lottery and Exchequer funds.

And what are the legacy surveys for? To track whether hosting the Games could directly correlate to national governing bodies delivering half of the two-million participants sought by the government (to justify their sporting legacy claims).

Unfortunately, there appears to be a very relaxed policing of these statistics and surveys. Similarly, the credibility – and seemingly reliability – of these surveys was questioned when, laughably, “gardening, walking and ‘active conversation” were included under the umbrella definition of ‘regular sports participation’.

Similarly their overly-specific definition that ‘regular sports participation’ only translates to three or more thirty-minute sessions a week managed to completely discount those that attended ‘only’ two sports sessions a week, no matter how many minutes long.

I am just very annoyed that so much money seems to be being placed into the short-term ‘glory’ of the Games instead of the long-term investment into British sports and youth participation for ‘regular’ residents.

It is a well known fact that most successful Olympians are from private school backgrounds “(50% of British medal winners came from private schools, when the independent sector accounted for only 7% of the total number of pupils).”

So when the justification for hosting the Olympics and Paralympics was that it was an investment into the future generations – not just for sporting success, though this should be a pleasant by-product – but for improved overall national health and wellbeing. So when these promises get flouted, the ‘regular shmuck’ (if you pardon the expression) always feels like the one buying the round in. It is us most tangibly hit by the recession and government spending cuts, our state-school-attending children that are denied adequate sports opportunities and facilities, and us feeling like we have therefore got the worst ratio of ingoing-to-outgoing in relation to what we put in and get out of London 2012.

Is this a rant then? Perhaps. I am just feeling incredibly let down. I was in my final year of Sixth Form when we won the bid – and our school was one applying for a sports scholarship as a result. I’d hate to think those high hopes ultimately became defaulted promises.

In summary: I am angry that the government has failed to reach it’s ‘sporting legacy’ promises to our youths – especially, as always, the already less-advantaged ones. And two, that they are still idly wasting money on ill-advised surveys to push unsubstantiated agendas.

But I am looking forward to spending July mesmerised by sporting prowess. Just so long as I forget how much the privilege is costing us…

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Filed under London 2012, Politics, Sport, United Kingdom

GREAT Britain? Or GROβ Propoganda?

So I have just seen some of the posters from David Cameron’s “GREAT Britain” campaign; his re-branding of Britain as “great” in a bid to attract tourists and foreign business – especially in the run up to 2012, where all eyes will be on our country and our capital.

The announcement of the campaign was made from the New York Stock Exchange on Wednesday night; the PM was in the US ahead of his first address to the United Nations General Assembly.

Entrepreneurs are GREAT Britain

Heritage is GREAT Britain

Unsurprisingly, it has provoked rather a lot of criticism. Not first because the PM and government have spent much of their current reign criticising ‘broken Britain’, and indeed turned the country’s perceived damage into a key strategy for winning the 2010 election.

After a summer of rioting, arson, and damaged police/government/social relations – not to mention the inexorable economic despondency – it seems a largely ignorant and denialist publicity campaign, in the face of contrary evidence.

“We want to extend an invitation to the world to take a fresh look at everything we have to offer,” said Mr Cameron. “Britain today is simply a great place to visit, study and work. A great place to invest and do business.”

While, yes, plenty of things about Britain are great; indeed the topics in the posters evoke evidential greatness – the present timing of this drive seems fundamentally flawed.

It does not ring true with the messages being sent out by British politicians, media and indeed public. How is it feasible to speak of broken Britain on our shores and Great Britain across others? Surely someone in the Government could have identified this deceptive flaw? It’s akin to how the Seychelles government used an ‘innocent until proven guilty’ approach to shark presence.

Innovation is GREAT Britain

The brand development has cost the Government £510,000. It is intended to give the country a single brand which will be used by UK Trade and Investment, Visit Britain and the British Council.

Creative Director of CST Advertising, Dave Trott, (whose company were responsible for the 2009 “Enjoy England” campaign) said of the ‘GREAT’ campaign: “I don’t think anyone pays any attention anyway”.

He even made a tongue-in-cheek suggestion that London embrace their current culture and call a spade a spade, by marketing itself as: “The most exciting city in the world right now because it is out of control”.

Indeed, he went on BBC Radio 4 declaring: “Of course [the riots are a selling point]. That’s what we’ve got. Don’t deny it. Don’t pretend we’re Switzerland or Singapore. No amount of pretending we’re not that will change that”.

Journalist Stryker McGuire makes a good point, citing that Britain has had an “identity crisis” over “what it means to be British in the world.”

It feeds into how the posters have a certain air of dictatorship, or, dare I say it, East German propaganda.

The semantics of the posters are also perhaps off key. Instead of suggesting how much there is to experience in Britain, it seems more to be of the tone: ‘Look how great we are; just saying’. There is a conceited undertone of the posters that can never sit right alongside our internal attempts to solve societal, economic and cultural issues.

Secretary of State for Culture, Media and Sport, Jeremy Hunt, however – obviously – had a rebuttal to the criticism. Claiming it was not a rebranding and “setting the record straight after some of the terrible events that happened this summer, which created a negative image.”

The declaration of greatness immediately withdraws the greatness. Like saying: “I’m cool,” negates ones element of cool.

And indeed, the insistence on greatness ‘full-stop’, as opposed to a more welcoming question and /or invitation, adds to the element of ominous totalitarianism suggested by the aesthetics of these posters. A fundamental flaw of the posters is a distinct lack of humour, irony, visual/textual pun… it is very to-the-point and has a tainted deficit of room for inference.

Incidentally, the GREAT posters include:
Countryside; knowledge; sport; heritage; innovation; green; music; shopping; creativity; and entrepreneurs.

But what do you really associate with 2011/12 Britain?

Let’s get the JD Sports boss on this PR jig!

It could have been these!:

– “RIOTS are GREAT (Britain)” – insert: photo of a burning Croydon

– “INVADED PRIVACY is GREAT (Britain)” – insert: photo of Rebekah Brooks

– “EDUCATION is GREAT (ly expensive)” – insert: photo of University Fee protest

– “SPORT is GREAT (Britain)” – insert: photo of England’s goal that never was vs Germany

– “COUNTRYSIDE is GREAT (Britain)” – insert: blueprint of plans to build on England’s rolling countryside

You get the picture…

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Filed under Art and Design, Business, Culture, News and Current Affairs, Politics, United Kingdom

‘Colour Thief’ steals Fawkes’ thunder (and fireworks)

Remember remember the fifth of November
Gunpowder, treason and plot.
I see no reason why gunpowder, treason
Should ever be forgot…

Well, apparently Southwark Council have a reason!

They are perpetuating the ridiculous farce that is ‘Political Correctness Gone Mad’, after deciding to evade any reference to the terms Guy Fawkes or Bonfire Night on… erm… Guy Fawkes/Bonfire Night. They are, instead, hosting *ahem* “The Colour Thief: A Winter Extravaganza Celebrating The Change of the Seasons” on November 4.

Are they throwing a curveball by hosting the event on the fourth, instead of the fifth, in a bid to bypass some sort of semantic technicality?

The event is due to take place in Duwich Park, southeast London, and cost around £55,000. The council are promising: “an outdoor spectacle to lift the spirits and warm us into winter,”… and, seemingly, circumvent any admission of the government angst displayed by Mister Fawkes, nor the graphic ‘hung, drawn and quartered’ punishment he received for his treason.

It is, originally, a celebration that King James survived this attempt on his life. Like plenty of national holidays, the celebrations now lack much of their original purpose – and are largely an excuse to communally celebrate with fireworks and bonfires. The religious (anti-Catholic) overtones are done away with, as effigies of the Pope were once burned, but modern times see Guy Fawkes’ effigy used instead. So the political correctness of the Southwark celebrations seems invalid and overly sensitive.

It is a very peculiar coincidence that this hour-long ‘Winter Extravaganza’ falls on Guy Fawkes weekend, anyway.

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